Thursday, January 29, 2015

12447: Burger King Is A Twit.

Adweek reported Burger King tweeted a snarky remark in reference to outgoing Mickey D’s CEO Don Thompson. Um, Burger King is hardly a stranger to playing CEO musical chairs. Plus, the fast feeder’s recent sales bump—fueled by the reintroduction of Chicken Fries—doesn’t exactly indicate a turnaround warranting such flame-broiled bravado. Although at least they didn’t recruit Mary J. Blige to hawk the Chicken Fries.

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