Sunday, January 18, 2015

12416: Global Cultural Cluelessness.

In the previous post spotlighting new DDB New York CCO and Global Citizen Icaro Doria, MultiCultClassics stated that the man’s Brazilian background and international advertising experience did not necessarily translate to cultural competence on a worldwide scale. A comment left at the post provided two examples of Doria’s work—the print ad above and a Comedy Central video—to underscore the statement. Is ¡Ay, caramba! the same in Spanish and Portuguese?

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