Sunday, January 30, 2011

8428: Cross-Cultural Recap.


Advertising Age published a lengthy examination of the recent “Cross-Cultural” hoopla. The story essentially rehashes perspectives delivered in 2010—it’s the Reader’s Digest version of the Ad Age ANA Multicultural Conference report, Pepper Miller’s response, MultiCultClassic’s rebuttal and Ken Muench’s manifesto. Check out the original sources for deeper viewpoints and comments.

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